Here's an example of how parts of characters can be removed to make typography more visually appealing, while not effecting the legibility too much.

I found this picture while looking through flickr at student typography posters. This is by Jason Ellison.
The smaller characters at the bottom pilling up seem to give the image a sense of gravity, while the larger ones seem to be balanced on top. The colour scheme gives it an almost luminous effect.



This is another picture from the same site by Ryan Pallatt. I really love this picture. At a glance it looks like a mess, a huge jumble, but it catches your eye and as you look closer you see more.
I think the hierarchy works well too. Amidst the the chaos your eye is somehow drawn to the title 'Baskerville typeface' at the bottom left.

http://www.flickr.com/photos/vccgraphics/sets/72157594204888427/

Hidden Truth

This poster shows how you can hide some of the text in a title and still leave it legible. It can be a good way to make a title have more visual appeal. It makes it more interesting as an image and also as a peice of text

Is this type?

This poster shows how you dont really read each letter individually, its more about the shape of each word.

Here are some examples of Interstate being used in logos;







I didn't say the were very good though.

Interstate

The Interstate typeface was designed by a man named Tobias Frere-Jones in the period 1993-1999. It is quite similar to the series of typefaces used on road signage in the U.S., FHWA series fonts.
Due to Interstate's wide spacing, it is best suited to display text. The ascenders and descendersbeing cut at an angle and the open counters aid legibility in this context aswell.
Tobias designed another typeface based on Interstate, Whitney, which works better in general print and body copy.



Interstate by Tobias Frere-Jones